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Press Release - Little Rock Marathon - 10/28/09

FOR IMMEDIATE RELEASE

      Little Rock Marathon Registration Numbers Increase By 35%
                Entry Fees Going Up On November 1

LITTLE ROCK, AR (October 28, 2009) – As marathon season gears up, 
organizers of the Little Rock Marathon (and companion races) are excited to 
announce a huge boost in registration for the 2010 race. Nineteen weeks 
since registration opened, application numbers have increased 34% compared 
to the same timeframe last year. 

The Little Rock Marathon, presented by the Arkansas Democrat Gazette, will 
be held March 6 & 7, 2010 in downtown Little Rock. The Little Rock Marathon 
is a project of and benefits Little Rock Parks & Recreation.

After establishing a foundation for a successful race the past seven years, 
race officials expect a modest increase in participants; a notion based on 
previous trends and increased marketing efforts.  Over the next couple of 
months, race officials will continue a strong marketing push at marathon 
expos throughout the South, reaching more than 200,000 potential 
participants from across the world. With over 1,100 people registered in 
the past month, early indications suggest that Little Rock will host 9,000 
to 10,000 participants next March. 

The registration boom is attributed to increased exposure of the race to 
new athletes; continued positive word of mouth spread throughout the 
international marathon community, and a strong training program. 

"At this point, 35% of registered athletes will be participating in the 
Little Rock Marathon for the first time," said Gregg Herning, Little Rock 
Marathon Race Chair, noting that previous participants should not wait to 
register. "The plan all along has been to get one participant on our 
course, let them experience our southern hospitality, award them the 
'world's largest finisher's medal' and welcome them back the following year 
with a friend or two at their side. The plan is working."

Registration fees for the marathon and half marathon, which are among the 
lowest in the industry, will be increasing after November 1 and it is 
strongly recommended that interested runners and walkers register soon.  
Online registrations must be completed by 11:59 pm CST and mail 
registrations must be postmarked by November 1 to take advantage of the 
discounted pricing.   Registration fees are as follows:

For more information about deadlines, details and the race, visit 
www.littlerockmathon.com or contact the Little Rock Marathon office at 
501-371-4770.

                            ###

 

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