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Press Release - Rock 'n' Roll Marathon San Diego - 4/25/17

FOR IMMEDIATE RELEASE

  Synchrony Financial Announced as Title Partner of Rock 'n' Roll San Diego

 20th Running of the Synchrony Financial Rock 'n' Roll San Diego Marathon & 
                    1/2 Marathon set for June 3 - 4, 2017

San Diego, CA - April 25, 2017 - Competitor Group, Inc. (CGI), operators of 
the Rock 'n' Roll Marathon Series, today announced that Synchrony Financial 
(NYSE: SYF), a premier consumer financial services company, will become the 
new title partner for the Rock 'n' Roll San Diego Marathon & 1/2 Marathon. 
The event, which returns June 3-4, will celebrate its 20th year running in 
2017.

Last fall, Synchrony Financial and CGI announced a series-wide sponsorship. 
The consumer financial services company also signed on for the second 
consecutive year as a title partner for the Synchrony Financial Rock 'n' 
Roll Brooklyn Half Marathon, which will take place on October 14, 2017. 

"We are thrilled to continue growing our coast-to-coast partnership with 
Synchrony Financial as the title partner of our flagship event in San 
Diego," said John Smith, SVP of the Rock 'n' Roll Marathon Series. "Having 
a brand like Synchrony Financial as a leading consumer financial 
institution looking to empower others, adds to our message and together we 
can help runners enjoy the benefits of a healthy and active lifestyle."

"Our purpose statement to pioneer the future of financing and improve the 
success of every business we serve and the quality of each life we touch is 
embodied in our partnership with the Rock 'n' Roll Marathon Series," said 
Bart Schaller, executive vice president and chief marketing officer, 
Synchrony Financial. "These events encourage health and fitness, providing 
our employees and race participants with positive opportunities to work 
forward to their personal ambitions and goals."

Synchrony Financial Rock 'n' Roll San Diego will welcome more than 30,000 
marathon and half-marathon runners, showcasing some of San Diego's most 
iconic neighborhoods. The races will take off from Balboa Park and travel 
through Hillcrest, North Park and Normal Heights before the marathon breaks 
from the half marathon at mile 8. The route will also run through Mission 
Hills, Old Town and Mission Bay Park before both distances finish downtown 
at Waterfront Park. 

In true Rock 'n' Roll fashion, live bands, enthusiastic cheerleaders and 
spectators line the race route, concluding with a celebratory finish line 
festival and post race Toyota Rock 'n' Roll Concert Series headlined by 
Michael Franti and Spearhead.

The 2017 race will once again feature a second day of running with a 5K on 
Saturday, part of what's dubbed the Remix Challenge. Runners who complete 
the 5K, plus any distance on Sunday, will receive a medal for each race, 
plus an exclusive Remix Challenge medal. 

Race weekend kicks off with a free Health & Fitness Expo, where runners can 
find the latest in running technologies, fitness apparel, health and 
nutrition information and interactive displays. The Expo takes place at the 
San Diego Convention Center on Friday, June 2 from 11:00 a.m. to 7:00 p.m. 
and Saturday, June 3 from 9:00 a.m. to 5:00 p.m. The Expo is free and open 
to the public. 

For more information about Synchrony Financial Rock 'n' Roll San Diego or 
to register for the event please visit RunRocknRoll.com/San-Diego.  

About Synchrony Financial
Synchrony Financial (NYSE: SYF) is one of the nation's premier consumer 
financial services companies. Our roots in consumer finance trace back to 
1932, and today we are the largest provider of private label credit cards 
in the United States based on purchase volume and receivables.* We provide 
a range of credit products through programs we have established with a 
diverse group of national and regional retailers, local merchants, 
manufacturers, buying groups, industry associations and healthcare service 
providers to help generate growth for our partners and offer financial 
flexibility to our customers. Through our partners' over 365,000 locations 
across the United States and Canada, and their websites and mobile 
applications, we offer our customers a variety of credit products to 
finance the purchase of goods and services. Synchrony Financial offers 
private label and co-branded Dual Card™ credit cards, promotional financing 
and installment lending, loyalty programs and FDIC-insured savings products 
through Synchrony Bank. More information can be found at 
www.synchronyfinancial.com, facebook.com/SynchronyFinancial,  
www.linkedin.com/company/synchrony-financial and twitter.com/SYFNews. 
*Source: The Nilson Report (May 2016, Issue # 1087) - based on 2015 data.

About Synchrony Financial Rock 'n' Roll San Diego Marathon & 1/2 Marathon
The 20th annual Synchrony Financial Rock 'n' Roll San Diego Marathon & 1/2 
Marathon will run through San Diego over the weekend of June 3-4. The race 
is known for lining the course with live bands and cheerleaders 
interspersed with themed water stations along each mile of the route. 
Runners and spectators can celebrate their accomplishments at the Toyota 
Rock 'n' Roll Concert Series in Waterfront Park headlined by Michael Franti 
and Spearhead. The original Rock 'n' Roll Marathon in 1998 is still 
recognized as the largest inaugural marathon in U.S. history with 19,979 
entrants. 

A free two-day Health & Fitness Expo at the San Diego Convention Center 
kicks off race weekend, featuring more than 80 fitness retailers, exhibits, 
free samples and interactive clinics. The event concludes Sunday afternoon 
with the Toyota Rock 'n' Roll Marathon Series Headliner Concert. Over the 
20-year history of the race, runners have raised more than $320 million for 
charities. For more information about the Synchrony Financial Rock 'n' Roll 
San Diego, please visit RunRocknRoll.com.
 
                                    ###

 

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