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Press Release - Rock 'n' Roll Marathon - 5/11/20

FOR IMMEDIATE RELEASE

  Over 15,000 Participants From Across The Globe Registered To Take Part 
        In Third Week Of Rock 'N' Roll Virtual Running Series Races
 
   - Runners and walkers from 87 nations registered to take part in the 
          Rock 'n' Roll VR3 that offered both 8K and 15K distances
     - More than 31,000 people now registered on Rock 'n' Roll Virtual 
                            Running Club platform
    - Rock 'n' Roll VR4 kicks off Friday, May 15 at 2 p.m. ET offering 
   5K, 12K distances and the Remix Challenge Race through both distances
   
TAMPA, Fla. (May 11, 2020) - The global community of walkers and runners 
came together for the third straight weekend with over 15,000 people from 
87 nations and all 50 states stepping up to the virtual start line for Rock 
'n' Roll VR3, the third edition in the Rock 'n' Roll® Virtual Running™ 
(VR™) Series. Rock 'n' Roll VR3 gave participants the opportunity to 
challenge themselves with two different race distances that included 8K and 
15K options. In addition, the first ever virtual Remix Challenge was 
offered giving participants who took on both distances a chance to earn 
access to three medals through the Rock 'n' Roll VR Finisher Bundles. 
Participants were able to compete anywhere, indoors or outdoors, as long as 
the distance of their choosing was completed in one session between Friday, 
May 8 at 2 p.m. ET and event close Sunday, May 10 at 7:59 p.m. ET.
 
Participants in Rock 'n' Roll VR3 came from around the world and ranged in 
age from 18 to 82. The United States led the way with over 9,000 walkers 
and runners followed by Canada (over 700), the United Kingdom (over 650), 
Mexico (over 350) and Spain (over 200). Other nations represented included 
Australia, Bangladesh, Bosnia and Herzegovina, Guatemala, Hungary, India, 
Japan, and Malaysia, among others. Of the 50 U.S. states represented, the 
greatest number came from California, followed by Texas, Florida, Virginia 
and Washington. Nations joining a Rock 'n' Roll VR event for the first time 
were, Barbados, Cameroon, India, Morocco, the United Arab Emirates, and 
Uruguay, among others.
 
Over 8,000 participants took on the Rock 'n' Roll Virtual Running Club™ 
Challenges leading up to Rock 'n' Roll VR3. Participants embarked on 
several separate running and workout challenges with the opportunity for 
rewards in the comfort of their own community. The challenges included the 
SiS Challenge 1: Tempo Run, a 55 Minute Tempo Workout; Community Challenge 
3: Aleks' "Don't Miss the Beep" Challenge, a 50 Minute Interval Run in one 
session; and Brooks Challenge 2: #FindSomeRunHappy II: 60 minutes of 
running over 2 sessions with some ideas on how to #RunHappy. Special prizes 
such as a pair of Rock 'n' Roll Launch 7 by Brooks Running Company 
sneakers, a $100 gift card to Science in Sport, and a Rock 'n' Roll Tie Dye 
Trio bundle were all awarded out.
 
In total, over 30,000 runners and walkers from across the globe have joined 
the Rock 'n' Roll® Virtual Running Club platform to date, giving them 
access to a series of weekly races, challenges, and rewards.
 
Looking Forward

This week, Rock 'n' Roll VR4 will offer two distances for the global 
community, including an 5K and 12K. Racing begins on Friday, May 15 at 2 
p.m. ET and concludes on Sunday, May 17 at 7:59 p.m. ET.
 
The virtual Remix Challenge returns for a second straight week for 
participants who want to take on both of this weekend's race distances of a 
5K and 12K can earn access to three medals. In addition, participants who 
complete each of the Remix Challenges for races RnRVR3 through RnRVR6, will 
have the opportunity to purchase a special RnRVR6 finisher bundle that not 
only includes the Remix Challenge medal, but also a celebratory ENCORE 
medal to commemorate their success.
 
To register for Rock 'n' Roll VR4, runners need to sign up through the Rock 
'n' Roll Virtual Running Club platform and connect to their tracker app. 
Runners can then complete their registration by going to the “Events” tab 
and clicking “Register Now” on the virtual race page. For additional 
information on how to register, visit Getting Started Guide.
 
The Rock 'n' Roll Virtual Running Series is also now offering tangible Rock 
'n' Roll VR Finisher Bundles and other Rock 'n' Roll Virtual Running Series 
merchandise at www.runrocknrollstore.com/rock-n-roll-vr.
 
Full details and specifics regarding the Rock 'n' Roll Virtual Running 
Series and Rock 'n' Roll Virtual Running Club are available on 
www.runrocknrollvr.com. For more information on the Rock 'n' Roll Marathon 
Series, please visit the website at www.runrocknroll.com. 
 
About Rock 'n' Roll Marathon Series

The Rock 'n' Roll Marathon Series® is the world's largest running series 
taking part in over 30 destination events around the world every year. 
Established in 1998, the Rock 'n' Roll Marathon Series simple idea of 
making running fun has transformed both the U.S. and global running 
landscape by infusing the course with live bands, cheer teams and 
entertaining water stations, creating a block-party atmosphere for 
participants and spectators alike. Focused on running, music and community, 
race weekend kicks off with a free Health & Fitness Expo showcasing the 
latest in running gear, sports apparel, health and nutritional information 
and much more. Events culminate with an entertaining finish-line festival 
featuring some of the biggest names in music, with past performances 
including Macklemore & Ryan Lewis, O.A.R. Aloe Blacc, Pitbull, Flo Rida, 
The Band Perry, Fitz and the Tantrums, the Goo Goo Dolls and Bret Michaels. 
Further information about the Rock 'n' Roll Marathon Series can be found 
online at www.RunRocknRoll.com and follow @RunRocknRoll on all social 
platforms.

About The IRONMAN Group

The IRONMAN Group operates a global portfolio of events that includes the 
IRONMAN® Triathlon Series, the IRONMAN® 70.3® Triathlon Series, the 
IRONMAN® Virtual Racing™ (VR™) Series, 5150™ Triathlon Series, the Rock 'n' 
Roll Marathon Series®, the Rock 'n' Roll Virtual Running™ Series, 
IRONKIDS®, ITU World Triathlon Series, premier running events including the 
Standard Chartered Singapore Marathon™ and The Sun-Herald City2Surf® 
presented by Westpac, Ultra-Trail® World Tour events including Tarawera 
Ultra and Ultra-Trail Australia™, mountain bike races including the Absa 
Cape Epic®, road cycling events, and other multisport races. The IRONMAN 
Group is the largest operator of mass participation sports in the world and 
provides more than a million participants annually the benefits of 
endurance sports through the company's vast offerings. Since the inception 
of the iconic IRONMAN® brand and its first event in 1978, athletes have 
proven that ANYTHING IS POSSIBLE® by crossing finish lines around the 
world. Beginning as a single race, The IRONMAN Group has grown to become a 
global sensation with more than 235 events across 55+ countries. On March 
26, 2020, Wanda Sports Group (Nasdaq: WSG) entered into an agreement to 
sell The IRONMAN Group to Advance; closing is anticipated in mid-2020. For 
more information, visit www.ironman.com.

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