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Press Release - The Rock 'n' Roll Marathon - 2/23/10

FOR IMMEDIATE RELEASE

          Rock 'n' Roll Marathon Sets New Course to SeaWorld

            One of the City's Largest Special Events Joins 
            Forces with San Diego's Top Tourist Attraction

San Diego, CA – February 23, 2010 –The Competitor Group (CGI) announced 
today that the 2010 Rock 'n' Roll Marathon & 1/2 Marathon to Benefit The 
Leukemia & Lymphoma Society will finish at SeaWorld, adjacent to 
picturesque Mission Bay Park. The much anticipated, newly revamped race 
route will feature more than 9 miles along San Diego's scenic waterfront, 
include a stretch through PETCO Park and, for the first time ever, a 
13.1-mile half marathon on Sunday, June 6, 2010. 

"We are excited about partnering with the Rock 'n' Roll Marathon this 
year," said Andy Fichthorn, General Manager of SeaWorld. "Having San 
Diego's premier running event finish at SeaWorld, the city's premier 
tourist attraction, is a perfect fit."

The Finish Line Festival at SeaWorld provides runners, their families and 
spectators with the opportunity to experience San Diego's original Rock 'n' 
Roll Marathon while enjoying a world-class theme park. Friends and families 
can tour the park, feed the dolphins and catch a Shamu show in time to see 
their loved ones cross the finish line. As part of the partnership, the two 
organizations have teamed up to offer an exclusive marathon kickoff party 
at SeaWorld for Rock 'n' Roll runners on Friday night, June 4.  

"With over 65% of all event participants traveling from outside the region, 
we wanted a new course that will showcase San Diego's worldwide appeal," 
said Scott Dickey, President of CGI. "It is only natural that we partner 
with SeaWorld, San Diego's most iconic tourist attraction, to develop and 
organize what has become the city's largest special event. We believe the 
unique experience that we're going to deliver with this new course will 
attract a global audience for this world-class marathon."

Both the marathon and the new half marathon will begin adjacent to Balboa 
Park on Sixth Avenue and Palm, starting together at 6:30 am.  The entire 
race course has been enhanced from previous years and will feature a 
scenic, point-to-point tour of San Diego including the Prado in Balboa 
Park, Gaslamp Quarter, Fashion Valley, Mission Bay and a marathon stretch 
inside the 'Park at the Park' at PETCO Park, home of the San Diego Padres. 

"The Padres and PETCO Park are proud to partner with an event that annually 
generates so many dollars for charity and brings so many visitors to San 
Diego" said Jeff Moorad, Vice-Chairman & Chief Executive Officer of the San 
Diego Padres. "We are excited that thousands of runners are going to get an 
up-close look at one of the most beautiful ballparks in America."

Famous for its live bands, festive water stations and cheerleaders 
providing entertainment along each mile, the 2010 edition will also feature 
the return of the popular 4-person relay. The shorter distances have opened 
up the event, inviting runners and walkers of all abilities to take part in 
the fun while raising money for charity. Over the 12 year history of the 
race, more than 41,500 charity runners have crossed the finish line, 
raising more than $142 million in support of The Leukemia & Lymphoma 
Society's Team In Training.

"Since 1998, the Rock 'n' Roll Marathon in San Diego has been one of the 
signature events of Team In Training and we are thrilled the new course 
finishes at SeaWorld," said Donna Grogan, Vice President of Sports Training 
Programs for the Leukemia & Lymphoma Society. "Combined with the relay, the 
addition of the half marathon offers a distance anyone can achieve and will 
enable even more participants to be part of an event that has done so much 
to support the LLS mission."

Full course descriptions of the Rock 'n' Roll Marathon & 1/2 Marathon, 
including turn-by-turn directions and course maps, are located at online at 
san-diego.competitor.com. SeaWorld travel packages and other park specials 
will be announced at a later date. For more information, please visit 
www.seaworld.com/rocknroll.    

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