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The Original Rock 'n' Roll Marathon Begins a New Decade in San Diego

Jan 21, 2008

FOR IMMEDIATE RELEASE

The Original Rock 'n' Roll Marathon Begins a New Decade in San Diego
Runners and walkers are encouraged to begin training
and reserve a spot at the start line today

SAN DIEGO, Calif., (Jan. 21, 2008) – On Sunday, June 1, 2008, the original
Rock 'n' Roll Marathon in San Diego begins a new decade as one of the
world's premiere marathons. The event is known as a 26.2-mile block party
with a live band at every mile along the course, hundreds of cheerleaders,
themed water stations and a post-race concert, which featured SEAL in 2007.

Now is the time to set training plans and begin preparing for the
entertaining fitness experience. For 20,000 runners and walkers, race
weekend offers a unique opportunity to take an active vacation, accomplish
personal goals, team up with friends and family, raise funds for charity or
race like the King.

Jumpstart New Year's Goals
The most important step towards a marathon goal is to commit. The New Year
is here, and training for the Rock 'n' Roll Marathon is one way to conquer
2008 fitness goals. Step one is to register. Runners and walkers can take
advantage of the lowest entry price by registering online at
www.RnRmarathon.com before January 31st.

As extra incentive, every participant who registers online on Jan. 26 will
receive a Runner's World Training Log to help support any training
schedule. Runners can log their progress in this convenient journal and
keep record of the distance of every run, the routes followed and the pace
maintained during a training run.

Rookie Marathoners Welcome
Running or walking a marathon is a great lifetime achievement and the Rock
'n' Roll Marathon's miles of scenery, entertainment and extensive on-course
support has made it a favorite race for runners of all abilities, including
first timers.

First-timer Facts:

  • About half of the participants running the Rock 'n' Roll Marathon are
    running their first marathon. Rookies are bound to meet many people with
    the same experience.

  • Over 90 percent of the first-time marathoners said their experience at
    the Rock 'n' Roll Marathon encouraged them to return to run another race in
    Elite Racing's Rock 'n' Roll Marathon Series.

  • The national average of runners has increased to 40 million. Now has
    never been a better time to join a race that is charged with group support
    and energy.

  • More than 50 percent of Rock 'n' Roll Marathoners are female making
    race weekend an ideal girl's getaway.
  • Girls Weekend Getaway
    The Rock 'n' Roll Marathon is inviting women to register for a Girls
    Weekend Getaway. Any woman who registers during the month of January will
    be entered into a drawing to win an ultimate vacation with three of her
    closest friends. The package includes a three-night stay at a luxurious San
    Diego hotel, a relaxing spa package, dinner at a gourmet restaurant,
    matching running apparel and much more.

    To enter the contest, use the code UGOGIRL during online registration at
    www.RnRmarathon.com.

    Elvis has Left the Start Line
    Join Bart Yasso, Runner's World Magazine's Chief Running Officer, as he
    trains for his first marathon with the Running Elvi. A 10-year tradition at
    the Rock 'n' Roll Marathon, the Running Elvi will try to better their world
    record attempt from 2007. Men and women of the 2008 Rock 'n' Roll Marathon
    are encouraged to get into the act and run like the King.

    Visit www.RnRmarathon.com/features/runningelvi to submit your name
    to the list of Running Elvi.

    Yasso will release a new book titled My Life on the Run in April.

    Join Team In Training's 20th Anniversary Celebration
    The Leukemia & Lymphoma Society's Team In Training (TNT) is celebrating its
    20th anniversary in 2008. TNT offers runners and walkers professional
    training, support, travel and accommodation to the Rock 'n' Roll Marathon
    in exchange for fundraising efforts, which will help make a difference in
    the lives of more than 785,000 Americans living with blood cancers.

    Visit www.RnRmarathon.com/training to learn how to join TNT.

    Over the past 10 years, TNT has raised $122.1 million (net) at the Rock 'n'
    Roll Marathon in the fight against blood cancers: leukemia, lymphoma and
    myeloma. This year, TNT runners and walkers will raise more than $12
    million (net) at the Rock 'n' Roll Marathon.

    Marathon Military Overseas
    As the start gun goes off at the 11th annual Rock 'n' Roll Marathon
    hundreds of military men and women will compete in their own version of the
    26.2-mile race on ships and military bases around the world.

    In support of the overseas races, Elite Racing will send training packages
    to all military participants including specialized race numbers, race
    T-shirts, finisher's medals and emails from fellow Rock 'n' Roll Marathon
    participants with words of encouragement and support.

    For more stories from the Military Rock Stars, visit www.RnRmarathon.com.

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