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Press Release - Kona Marathon - 8/1/13

FOR IMMEDIATE RELEASE

                    Kona Marathon Sees Growth In 2013

Kailua-Kona, HI- The 20th Anniversary for the Kona Marathon and Family Runs 
was held on Sunday, June 23, 2013. The event saw major changes for its 20th 
Anniversary, with a modified race course and new headquarter hotel, the 
Sheraton Kona Resort and Spa at Keauhou Bay. Director, Sharron Faff stated, 
"Our team worked hard to ensure a seamless transition to the Sheraton this 
year and to celebrate our 20th Anniversary. As with any major change, we 
found a few kinks that will be workedout for future events. However, from 
the feedback we received, we know we succeeded overall and provided a great 
experience for our participants."

2013 saw a 10% growth of registered participants for the Marathon, Half 
Marathon, 10K and 5K. Of those participants 37% were from the State of 
Hawaii, 50% from 45 mainland states and 13% were international. Across the 
participant field, 57% were female and 43% male with the oldest participant 
age 86. A total of 11.6* million dollars was infused into the local and 
state economies as a direct result of this year's event.

Four national charity groups also participated with the Kona Marathon this 
year bringing participants from around the country to raise money in 
support of each of their missions. Groups represented were, Crohns and 
Colitis, Team Challenge, Team to End Aids - Houston chapter, Susan G. Komen 
Marathon for the Cure and American Stroke Association. As a result of the 
Kona Marathon charity program these organizations raised over $502,000.

In addition, Saturday's Health & Fitness Fair hosted a record number of 
vendors and organizations representing an extensive variety of products and 
services, "The Fair this year saw a 120% growth from previous years with 45 
vendors. There was something for everyone, including our event - related 
educational speaker series by a panel of distinguished athletes and 
authors." Faff stated.

With this successful year now past, the Kona Marathon team is already hard 
at work planning for next year's event to be held on June 22, 2014. "Our 
team has listened to suggestions and we will be taking them into 
consideration as we move forward on our continuing goal to have the Kona 
Marathon and Family Runs a safe and fun event week to be enjoyed by all." 
Faff said.

Registration for all 2014 Kona Marathon events is now open and details can 
be found at konamarathon.com.

*Based on Hawaii Tourism Authority 2013 visitor financial impact 
caculations.

                                ###

 

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