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Press Release - Grandma's Marathon - 9/8/20

FOR IMMEDIATE RELEASE

        Grandma's Marathon to Open 2021 Registration on October 1
        Updated Logo Unveiled for the 45th Annual Marathon Weekend
 
(Duluth, Minn.) - Grandma's Marathon was one of the first event 
organizations in the country to formulate an approved COVID-19 Preparedness 
Plan to allow participants to run races in person, as safely as possible 
during the pandemic. The organization is now planning to couple that 
experience with guidance from local and state health officials to design a 
45th anniversary of Grandma's Marathon that is as safe as possible. 

"To make our runners as comfortable as we can under these circumstances, we 
started very, very cautiously with the Park Point 5-Miler in early July. It 
was extremely socially-distanced, but it felt secure and we received great 
feedback from the runners in that regard," states Shane Bauer, executive 
director at Grandma's Marathon. With incrementally more runners 
participating in the Minnesota Mile and Fitger's 5K coming up on September 
11 and 12, followed by the North End Nightmare event in Superior on October 
24, organizers are already looking toward June.
 
The plan is to open registration for the 45th Grandma's Marathon, 31st 
Garry Bjorklund Half Marathon, and 27th William A. Irvin 5K at half 
capacity on October 1. Registration will open at 7:00 p.m. central time. 
Half capacity will limit the races to four thousand runners in both the 
marathon and half marathon, and fifteen hundred runners in the 5K. If the 
uncertainty around COVID-19 were to subside early enough in 2021, whether 
via a vaccine or other immunity actions and measures, registration could 
possibly be reopened to offer more participants the chance to run. 

If COVID-19 conditions don't improve from where they are now, there's a 
good chance that marathon weekend races will have to be run virtually for 
the second year in a row. New for 2021, in the event of in-person race 
cancellation, Grandma's Marathon will give the registration value back to 
registrants with a forty percent discount that can be used up to three 
times over the next five years. A virtual option will be available from the 
start of registration as well, without the cancellation contingency 
discount plan included. Here's the full registration plan breakdown:

October 1, 2020 at 7:00 p.m. central time: Registration for 2021 Grandma's 
Marathon weekend races opens.

Grandma's Marathon: Limit 4,000 runners until further notice
$110 • Oct. 1-11, 2020
$125 • Oct. 12 - Dec. 31, 2020
$135 • Jan. 1, 2021 - March 31, 2021
$145 • April 1, 2021 - June 1, 2021

Garry Bjorklund Half Marathon: Limit 4,000 runners until further notice
$100 • Oct. 1-11, 2020
$115 • Oct. 12 - Dec. 31, 2020
$125 • Jan. 1, 2021 - March 31, 2021
$135 • April 1, 2021 - June 1, 2021

William A. Irvin 5K: Limit 1,500 runners until further notice
$35 • Oct. 1-11, 2020
$45 • Oct. 12 - Dec. 31, 2020
$50 • Jan. 1, 2021 - June 1, 2021

*If virus conditions don't improve and 2021 in-person events are cancelled, 
in-person registrants will be converted to virtual participants and will 
receive a 40% discount that can be used for 3 of the following years:

June 18, 2022
June 17, 2023
June 22, 2024
June 21, 2025
June 20, 2026 (50th anniversary)

The 40% discount codes can only be used once per year, and may be applied 
to the marathon, half marathon or 5K. The discounts are not transferrable 
to another person.

*A virtual registration option will be available for each race from Oct. 1, 
2020 - June 1, 2021 at the lowest price tier for that race. The discount 
codes will not apply to virtual registrants if in-person events are 
cancelled.
 
"Taking care of our participants has always been and will always be our top 
priority," says Bauer. "COVID-19 admittedly caught us all off guard. We've 
been making adaptations since March to help avoid such an unexpected 
circumstance in the future, with a focus on the impact it had on our 
registrants." Last year's registrants were informed that they would be 
receiving a higher discount than initially promised as well.

Now the focus will turn toward reshaping the entire Grandma's Marathon 
weekend celebration around all the different possibilities. The staff at 
Grandma's Marathon will be analyzing every facet of the weekend to 
determine risk and safety measures, considering everything from crowd 
science to sanitization protocols. At the same time, the organization will 
be watching this virus as close as anyone with a direct line to their 
Medical Director and local infectious disease experts at Essentia Health, a 
major sponsor of Grandma's Marathon.

Updated information will be shared on the Grandma's Marathon web site as 
circumstances change, and an in-depth FAQ page will emerge as the most 
common questions from registrants are identified.

In addition, Grandma's Marathon has updated its long-standing, traditional 
logo going into its 45th year. Deemed a 'ong overdue' update by the 
organization, runners will notice a women's division runner among the men 
in the traditional Grandma's Marathon logo. The traditional logo is based 
on that of the original, founding sponsor, Grandma's Restaurant 
Corporation. The old and the new are both included below for reference.

Grandma's Marathon is presented by Toyota, Members Cooperative Credit 
Union, and ASICS. For more information and to register for Grandma's 
Marathon events, visit GrandmasMarathon.com.
 
                                     ###

 

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