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Press Release - Belfast City Marathon - 9/13/11

FOR IMMEDIATE RELEASE

          Putting Best Foot forward for 'Olympic' Marathon Effort

Entries are already coming in for the 31st Deep RiverRock Belfast City 
Marathon, which gets under starters' orders next May Day Bank Holiday 
Monday, 7 May 2012.

"This year was a record-breaking one for us in every way – but we're not 
resting on our laurels," said Danny O'Connor, Chairman of the Deep 
RiverRock Belfast City Marathon Organising Committee.

"We're determined to build upon the huge success of our 30th birthday event 
to make 2012 even bigger and better.  After all, it is the year of the 
London Olympics – so what better way to get into the Olympic spirit by 
taking part in the Belfast Marathon:  as the Olympics motto goes, it's all 
about the taking part," enthused Danny.

In the past six years, we have more than doubled the number of people 
taking part in the event, and in 2011 entry levels in some of our events 
once again were up by between 20 and 33 per cent, resulting in a totally 
fantastic, record-breaking 20,000 people took part in the 2010 Marathon and 
all its associated events."

Launching the 2012 event this morning (Tuesday 13 September), the Mayor of 
Belfast, Councillor Niall Ó Donnghaile, spoke of his high regard for 
everyone who has taken part in the marathon over the years.

"More than 30 years ago, Belfast City Council, took the decision to stage 
the first Belfast City Marathon – and, over the intervening years, the 
event has gone from strength to strength," he said.
 
"When other marathons fell by the wayside, Belfast continued to grow.  Now, 
with the resurgence of interest in marathon running, we are benefiting from 
record entry numbers each and every year," continued the Mayor.

"While the marathon is undoubtedly a serious business, especially for 
competitive runners, it is also about having fun and enjoying yourself – 
whether you are a serious runner, or taking part in the relay with a team 
of friends or just cheering the runners along.

"Belfast, quite rightly, is regarded as one of the world's friendliest 
marathons, and runners from near and far are always encouraged by the 
warmth of the support they find in all four corners of our city.  Once 
again, I would urge the people of Belfast to turn out and support the 
runners on May Day – whether it be by offering a glass of water or a slice 
of fruit, or merely an encouraging word," concluded Councillor Ó  
Donnghaile.

Danny O'Connor also pointed out that the Deep RiverRock Belfast City 
Marathon is the biggest single participatory sporting event in Northern 
Ireland.

"It is also one of the biggest charity fundraising events, with almost 
every runner or walker taking part to benefit their favourite charity.  And 
I'm delighted to announce that, in 2012, we will be supporting the 
magnificent work of the Northern Ireland Children's Hospice, as our 
officially nominated charity," announced Danny.  

John Coffey, Sports Sponsorship Manager with title sponsors Deep RiverRock, 
said he was delighted that the water brand was continuing its partnership 
with one of Northern Ireland's premier sporting events.

"We are delighted that Deep RiverRock is supporting the Belfast City 
Marathon as title sponsor for the sixth consecutive year.  This Marathon is 
a well established event and we continue to work closely with the 
organisers to build on the success of previous years.  

"It is fantastic that the race attracts world class athletes to Belfast 
along with inspiring so many local people to be active, whilst raising much 
needed funds for extremely worthwhile charities."

Dominic Walsh, Chair of Sport Northern Ireland, is confident that the 2012 
event will be even bigger and better than ever.

"Every year, the Deep RiverRock Belfast City Marathon grows in strength and 
stature and Sport Northern Ireland is once again delighted to be able to 
support it.  The event has secured its place in the hearts and minds of the 
community as one of the biggest in the sporting calendar that can be 
enjoyed by all – no matter what ability. 

"It continues to be a great day out for all involved; competitors and 
spectators alike.  And I would also like to pay tribute to the unsung 
heroes of the event, the volunteers. It is a definitely a step forward in 
creating a healthier and more active society.  I look forward to another 
superb event, and would encourage as many people as possible to take to the 
streets of Belfast, helping us to break last year's participation records."
 
The Deep RiverRock Belfast City Marathon is also sponsored by Belfast City 
Council, the Donnelly Group, Sport Northern Ireland, Tayto, Translink and 
Up and Running.  Media partners are the Daily Mirror and U105.  Official 
accommodation partner is Premier Inn. 

The 2012 Deep RiverRock Belfast City Marathon is organised by Belfast City 
Marathon Ltd., in partnership with Athletics Northern Ireland, Belfast City 
Council, the Department for Regional Development, Newtownabbey Borough 
Council, the Police Service of Northern Ireland and Translink.  The 
official charity for 2012 is the Northern Ireland Children's Hospice. 

Entries for the 2012 Deep RiverRock Belfast City Marathon have been open 
since May.  For further information, including online entry, training tips 
and much more, log on to www.belfastcitymarathon.com

                                  ###

 

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