FOR IMMEDIATE RELEASE
Twin Cities Marathon, Inc. Organization Evolves into Twin Cities in Motion
Growth of organization that hosts Medtronic Twin Cities Marathon and
related events inspires evolution of its name.
MINNEAPOLIS, MN (October 7, 2009) – After 28 years, Twin Cities Marathon,
Inc. is now Twin Cities In Motion. The organizational name change is a
reflection of its strong fiscal and business standing in Minneapolis and
St. Paul, Minnesota.
"The running community recognizes the importance of quality running events,
and the history of our brand promises to deliver a top notch experience at
any distance," said Twin Cities in Motion executive director Virginia
Brophy Achman. "The name Twin Cities Marathon has dually represented our
world class running event and the group of dedicated staff and volunteers
who have made each marathon spectacular for the past 28 years. Over this
time, the organization behind the event has changed. We've grown in size,
added new events, and built a solid reputation as fitness event planners.
Our new name is a positive reflection of our past and a foundation for our
future, as we continue to serve our community by promoting health and
fitness through the inspiration and achievements of people of all ages and
The name change to Twin Cities in Motion was introduced at the Medtronic
Twin Cities Marathon Weekend Reception Friday, October 2 at the start of
the Medtronic Twin Cities Marathon weekend of events and was met with great
welcome by sponsors, the running community and the organization's
year-round volunteers. The tagline for Twin Cities in Motion is "Plan.
Organize. Manage. Run." The events organized by the former "Twin Cities
Marathon, Inc." remain the same and the name change allows for future
growth of other health and fitness events. For more information, visit