FOR IMMEDIATE RELEASE
New Sponsors Join Houston Marathon Race Weekend
Waste Management Named First "Green" Sponsor, Nissan
Official Automotive Sponsor
HOUSTON (Dec. 2, 2010) - The Houston Marathon Committee is excited to
announce its new 2011 sponsors: Waste Management, Nissan and global law
firm King & Spalding.
"We could not be more thrilled to welcome these new companies to our team,"
said Steven Karpas, managing director of business development and marketing
of the Houston Marathon Committee. "As the popularity of our event
continues to grow, it's the support of our sponsors that allows us to
enhance and provide the best race weekend experience for our participants."
Houston-based Waste Management, a leading provider of comprehensive
environmental services in North America, is the first official "green"
partner of the Chevron Houston Marathon. Committed to helping reduce the
event's environmental footprint, Waste Management will provide recycling
receptacles during race weekend and will also perform a waste audit to help
expand the Committee's green initiatives for future events. In addition,
Waste Management's "Green Squad" will support the marathon with a team of
Nissan, the new official and exclusive automotive sponsor of the Chevron
Houston Marathon and Aramco Houston Half Marathon, will provide official
vehicles for the 2011 races.
"This marketing partnership is an ideal way for Nissan to bring the new
100% electric Nissan LEAF to Houston's active lifestyle community and
connect to consumers in a way that aligns Nissan with their passions," said
Jon Brancheau, Vice President, Marketing, Nissan Division. More information
on Nissan in North America can be found online at www.NissanUSA.com.
In addition to Waste Management and Nissan, King & Spalding, a
full-service, global law firm with offices in Houston, joins the team and
will provide reusable goodie bags for more than 30,000 race participants.
The Chevron Houston Marathon, Aramco Houston Half Marathon and El Paso
Corporation 5K will be held on January 30, 2011.
To learn more about Houston Marathon Committee's sponsors and its green
initiative, please visit the event website houstonmarathon.com.
About the Houston Marathon Committee, Inc.
Established in 1972, the Houston Marathon Committee, Inc. (HMC), a
RunningUSA founding member, annually organizes the nation's premier winter
marathn and companion half marathon, 5K and kids' fun run. The four race
weekend events annually attract more than 30,000 participants from 50 U.S.
states and 20 foreign countries. More than 7,500 volunteers help organize
the races, which is Houston's largest single-day sporting event. In
addition to hosting numerous world-renowned road races, including the Men's
and Women's USA Half Marathon Championships since 2005 and 2007
respectively, and the 1992 Women's U.S. Olympic Marathon Trials, the HMC
will host the 2012 Men's and Women's U.S. Olympic Team Trials - Marathon on
January 14, 2012.
For more information, visit houstonmarathon.com or call 713.957.3453.