FOR IMMEDIATE RELEASE
Today's CNY Woman Named Sponsor of the Inaugural
Empire State Marathon and Half Marathon
SYRACUSE, NY-October 11, 2011-Achieve Fitness, LLC today named Today's CNY
Woman as an official sponsor of the Inaugural Empire State Marathon and
Half Marathon on Oct. 16, 2011, as well as the Driver's Village New York
State Health and Wellness Expo on Oct. 14 and 15.
As part of its sponsorship, Sports PT of New York will be frequently
mentioned during the Empire State Marathon and Half Marathon; have their
logos added to all printed/promotional materials, signage and advertising,
including radio, television and billboard spots; and receive booth space at
the Driver's Village New York State Health and Wellness Expo.
"We're excited for our partnership with Today's CNY Woman magazine," said
Brian Collins, principle owner of Achieve Fitness, LLC, management company
for the Inaugural Empire State Marathon and Half Marathon. "As a leading
voice for women in Central New York, the publication has demonstrated a
longstanding passion for helping women live a healthy lifestyle. This
dedication can only help strengthen our connection to the running
community." The Empire State Marathon is currently featured in Today's CNY
Woman's October issue, as is running legend Kathrine Switzer, who is
serving as the race emcee.
About Today's CNY Woman Magazine
Today's CNY Woman is a magazine designed just for us the women of Central
New York. It highlights the amazing things we are doing through captivating
stories and photos that give you an exclusive look into each woman's life.
The magazine also encourages women to gather and share stories and
resources. Reaching more than 295,000 women annually, this is the only
local woman's magazine written, designed and published by Syracuse woman.
The monthly publication is mailed to upper income households as well as
distributed at more than 250 locations around CNY, including Wegmans, Tops,
doctor offices, etc. For your free e-subscription, visit
About Achieve Fitness, LLC and the Empire State Marathon Founded in 1998,
Achieve Fitness, LLC is a leading sports marketing, training and event
company in Phoenix, Arizona. A consulting company for the P.F. Chang's Rock
'n' Roll Arizona Marathon, Achieve Fitness is the managing entity of 1st
Marathon, 1st Triathlon, the recently reacquired Valley of the Sun Marathon
and Half Marathon, and the Empire State Marathon and Half Marathon.
Principle owner Brian Collins is a native of Central New York and graduate
of Cicero-North Syracuse High School, Syracuse University and Le Moyne
On Oct. 16, 2011, the Empire State Marathon and Half Marathon will give
runners an up-close view of Central New York's rolling landscape and
vibrant autumn colors. The USATF-certified course, which begins and ends at
Alliance Bank Ball Park Stadium, travels through the cities of Syracuse,
Liverpool and Baldwinsville. A pre-race health a fitness expo will be held
on Oct. 14-15 and feature vendors from the running and fitness industries.
Additional information about the Empire State Marathon and Half Marathon is
available at http://www.empirestatemarathon.com