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Press Release - Empire State Marathon - 7/19/11

FOR IMMEDIATE RELEASE

                    Kathrine Switzer Named Emcee of the 
             Inaugural Empire State Marathon and Half Marathon;  
                Legendary Women's Runner Will Also Speak at  
           Driver's Village New York State Health and Wellness Expo

SYRACUSE, NY-July 19, 2011-Achieve Fitness, LLC announced today that 
Kathrine Switzer will serve as the emcee for the Inaugural Empire State 
Marathon and Half Marathon on Oct. 16, 2011.

Perhaps best known as the first woman to officially (although 
controversially) enter the Boston Marathon in 1967 while she was still a 
student at Syracuse University, Switzer went on to run 38 marathons and won 
the 1974 New York City Marathon.  She was named by Runner's World Magazine 
as  one of running's "Four Visionaries of the 20th Century"  for her work 
in women's equality in the sport and leading the drive to secure the 
women's marathon as an Olympic event.

"We're honored to have Kathrine Switzer involved with our 
marathon-particularly our inaugural one," said Brian Collins, principle 
owner of Achieve Fitness, LLC, management company for the Empire State 
Marathon and Half Marathon. "She is the First Lady of women's running since 
she broke the gender barrier and paved the way for others. She remains a 
recognized leader in the running world not only for creating opportunities 
but also as a TV broadcaster and author. " 

Switzer will also serve as the keynote speaker at the Driver's Village New 
York State Health and Wellness Expo on Oct 14-15.

"It is always tremendously exciting to be on board for an inaugural event 
like this," said Switzer. "Syracuse has long needed a 'signature' marathon. 
The Empire State Marathon looks poised to bring visitors, excitement, and 
excellent performance to the area, to say nothing of positive economic 
impact and visibility."

During the weekend of Sept. 30, 2011, Switzer will be inducted into The 
National Women's Hall of Fame in Seneca Falls, NY, not for her athletic 
achievements, but for activating positive social change.  She is already a 
member of the National Distance Running Hall of Fame. 

About Achieve Fitness, LLC and the Empire State Marathon

Founded in 1998, Achieve Fitness, LLC is a leading sports marketing, 
training and event company in Phoenix, Arizona. A consulting company for 
the P.F. Chang's Rock 'n' Roll Arizona Marathon, Achieve Fitness is the 
managing entity of 1st Marathon, 1st Triathlon, the recently reacquired 
Valley of the Sun Marathon and Half Marathon, and the Empire State Marathon 
and Half Marathon. Principle owner Brian Collins is a native of Central New 
York and graduate of Cicero-North Syracuse High School, Syracuse University 
and Le Moyne College.

On Oct. 16, 2011, the Empire State Marathon and Half Marathon will give 
runners an up-close view of Central New York's rolling landscape and 
vibrant autumn colors. The USATF-certified course, which begins and ends at 
Alliance Bank Ball Park Stadium, travels through the cities of Syracuse, 
Liverpool and Baldwinsville. A pre-race health a fitness expo will be held 
on Oct. 14-15 and feature vendors from the running and fitness industries. 
Additional information about the Empire State Marathon and Half Marathon is 
available at http://www.empirestatemarathon.com. 

                                 ###

 

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