FOR IMMEDIATE RELEASE
Contact: Gene Brtalik
Director of Publicity
Corrigan Sports Enterprises
Under Armour Baltimore Running Festival Generated
Nearly $15 Million For City
Baltimore, Md. – According to a recent study by RESI, a research and
consulting firm located at Towson University, the 2006 Under Armour
Baltimore Running Festival generated $14.8 million dollars in revenue for
the state of Maryland. This number is up nearly $1.3 million from a year
ago due in part to record entry of nearly 12,000 participants. $2.217
million dollars was also collected in state and local taxes. In six years,
the event has resulted in $70 million dollars being pumped in the state's
To determine the economic impact, RESI used information from other
marathons, the Maryland State Department and Assessment and the Census.
RESI assumed that for every Marathon runner, an additional 1.8 guests would
accompany the runner. Based upon other marathons, all visitors spend
approximately $177.50 per day and stay 2.5 days. Of the $177.5, 21% is
spent on hotels, 21% spent on eating, 15% on retail, 18% on transportation
and 25% on entertainment. Based upon this, the spending patterns for the
Marathon over the last six years is:
Year Visitors Total Hotels Eating Retail
2006 33,292 $14,773,325 $3,139,332 $3,139,332 $2,215,999
2005 30,416 $13,497,278 $2,868,171 $2,868,171 $2,024,592
2004 26,700 $11,843,510 $2,516,745 $2,516,745 $1,776,527
2003 22,400 $9,940,000 $2,112,250 $2,112,250 $1,491,000
2002 19,600 $8,697,500 $1,848,219 $1,848,219 $1,304,625
2001 25,200 $11,182,500 $2,376,281 $2,376,281 $1,677,375
Total 157,608 $69,934,113 $13,197,608 $13,197,608 $10,940,118
"The Marathon has proven to have a significant positive impact for City and
State Tourism," stated race director Lee Corrigan, president of Corrigan
Sports Enterprises. "Since the inception of the event the number of
out-of-towners that participate every years has grown from 25% to 40%. Our
event has become a national and international event drawing runners from
every state in the country and over 24 different countries worldwide. We
have been experiencing double digit growth since Under Armour has become
our title sponsor. Based on the positive reviews from our runners survey I
would expect another record crowd for 2007."
As a result of this year's running festival, more than $600,000 was
generated for local charities. This year, the marathon initiated the Ferris
Baker Watts Charity Chaser Program where Chris Dean started last in the
race and tried to pass as many people as possible to raise money for the
United Way of Central Maryland and Queen Anne's School. Dean finished the
race in 3:57:03 and passed 2,086 runners along the way resulting in $6,258
being donating to the two charities.
Some of the other beneficiaries this year were The Leukemia & Lymphoma
Society, Baltimore Reads, Moveable Feast, Special Olympics of Maryland,
Parkinson's Foundation Strive, Baltimore Fire Foundation, Baltimore Office
of Promotion and the Arts, Ronald McDonald House, C.A.S.E. and Health Care
for the Homeless, to name a few. Since the inception of the event in 2001,
more than $3 million dollars has been raised for charity.
"The Renaissance Hotel has been a proud supporter of the Marathon since day
one," commented John Davis, sales manager. "This year we experienced a
sellout over the weekend in large part because of the Marathon.
Additionally the event seems to attract an upscale demo that we strive to
showcase our property to. We look forward to being a partner of the
Baltimore Marathon again next year"
The seventh annual Under Armour Baltimore Running Festival will take place
on Saturday, October 13, 2007 at M&T Bank Stadium. Online registration
will open on December 1, but mailed and faxed applications are currently
being accepted. For more information visit www.thebaltimoremarathon.com.
The Under Armour Baltimore Running Festival is produced by Corrigan Sports
Enterprises, a leader in sports promotions in the Baltimore/Washington D.C.
region. Founded in 1991, CSE owns and operates the following events: Under
Armour Baltimore Marathon, The Charm City Challenge All-Star Basketball
Game, The Capital Classic, the Toyota Pro Beach Volleyball Tour, the Thrash
& Jam Tour presented by Slammers Ultimate Milk and the annual Baltimore
For more information on the Under Armour Baltimore Marathon visit
www.thebaltimoremarathon.com or call Gene Brtalik at 410-605-9381.