You're the race director of a very popular race. You sell out in a couple of hours—months and months ahead of race day. What do you do to make it as accessible as possible so everyone has a chance to gain entry?
Lottery 100%, guarantees for legacy runners? Qualifying times? A combo of these or other options? With the internet and Facebook buzz, a sellout is virtually guaranteed BUT that forces runners to sign up just to secure a spot but not necessarily show up on race day...Milwaukee sold out months in advance yet a full third of runners never made it to the starting line. What's the solution?
We need less people signing up just because they know it will sell out and move aside for those who really want to be there race day. I understand injuries, training, financial hardships, work, and family matters arise—I'm talking about the ones who buy an entry with a much lesser commitment at the onset. You're the ones who are preventing others who are genuinely planning on being at the start line on race day. Any ideas anyone?
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